Creative Thinking. Smart Design.

I have worked in the web and graphic design fields in various roles from in-house designer, team leader, mentor, to freelance designer. I am passionate about the internet, technology and social media.

TDWI Event Websites

I have designed, branded, and coded the website presence for all of TDWI’s events since 2010 including conferences, summits, spotlights and seminars. Here are some screen grabs of current and recent events, be sure to visit the live sites to see continued progress and to appreciate the interactivity of elements and responsive design resizing.

2017

TDWI Las Vegas Conference TDWI Chicago Conference TDWI Anaheim Conference

TDWI Best Practices Reports

TDWI Best Practices Reports are a quarterly research publication. For most of the past 6 years I have been the sole designer for this publication which consists of multiple figures and sponsors. Approximate 36-44 pages in length these are one of the remaining few publications that are printed as well as distributed digitally as PDF. Each sponsor is given the opportunity to create a custom version of the cover to identify themselves individually. A summary teaser of the report is also produced as a PDF and contains call-to-actions to download the full report.

2017

Best Practices Report Q1 2017 Continue reading “TDWI Best Practices Reports”

Data Unicorn

I was tasked with branding, designing and building a micro-site within TDWI to launch a new award program with the goal of collecting a list of prospective participants and generating buzz. The new program features a uniquely different style to get applicants excited and engage a hipper and younger data science audience. Initially launched with a guerilla style presence at SXSW of Austin, our Data Unicorn ambassadors spread the word while wearing unicorn sunglasses. Marketed as being a “Data Unicorn” the Analytics Accelerator Award plays off the traits of a unicorn to showcase those in the Analytics field who stand out and deserve recognition. tdwi.org/dataunicorn

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TDWI mobile navigation

With the launch of the latest tdwi.org site a mobile first responsive css method was applied to ensure the growing mobile audience experience would be a success instead of an after thought. I created the CSS for a “hamburger” menu icon that transitions into an X using css transitions without image files to ensure a crisp clean navigation no matter the resolution.

Mobile Navigation Open
Color separation of the utility navigation and top navigation

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Dynamic Responsive Grid Display

Part of the new tdwi.org was for me to develop a dynamically powered responsive grid display. With the power of jquery I was able to manipulate the order of sitecore content lists to be displayed in a new combined list format with the desired attributes, thumbnails, labels and links. The grid was also designed with a responsive layout collapse so it could be displayed on all devices.

Desktop Full Grid View
Four Column Desktop Grid View

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